Andrey Lilov

ITIC 2018 Advisory Board
Andrey Lilov
Vice Chairman of the Board of Academy
for Innovations in the Travel Industry

Founder and CEO of UPASS Ltd. – provision of technological solutions for mobile payments of different types of services – URBO app – SmartPass Sunny Beach app
Co Founder and CEO of Clientric Ltd. – provides innovative services for HoReCa
Co Owner of MEmotion – Digital Agency
Managing Partner of Media 35 – Independent collecting society

Experienced Chief Executive Officer with a demonstrated history of working in the computer software industry and travel sector. Strong entrepreneurship professional skilled in Business Planning, Customer Acquisition, Sales, Customer Relationship Management (CRM), and International Business Development.

Andrey Lilov started his career in the travel industry in a leading software company in Bulgaria, immediately after completing his training at the Technical University of Varna. For 15 years he has grown up in the company from a Junior Support Professional to a Business Development Manager. In 2014, boasting enormous enthusiasm, plenty of innovative ideas and rich experience in travel sector, he founded his first own company for mobile distribution and marketing solutions for hotels and restaurants.

Following the global trends in the rapidly evolving technological environment, the consumption of mobile devices and the need for optimized solutions to make people’s lives easier, the URBO mobile application together with SmartPass Sunny Beach concept is born.

In 2016 he founded the Academy of Innovation in Tourism, where the main focus is to acquaint the industry with modern tools and techniques to increase sales.  His knowledge and understanding of the local and international culture, economy and tourism, as well as his large network of contacts, are considered extremely valuable not only for guiding clients and partners, but at the same time for the further development and success of all companies in which he participates as a whole.

Mr. Lilov is married with one child and resides in Sofia, Bulgaria.